Sky high : the inside story of BSkyB, 1997: p. xi (1990, Sky Television [no pubs] and British Satellite Broadcasting agree to merger; BSkyB) p. 1 (British Sky Broadcasting (BSkyB))

D&B Europa, 1999 (British Sky Broadcasting, Ltd.)

Whitaker's Almanack, 1998 (British Sky Broadcasting, Ltd.)

RLIN, Dec. 4, 1998 (hdg: British Sky Broadcasting; usage: BSkyB; British Sky Broadcasting)

Sky Movies, Dec. 2006: p.44 (BSkyB; Sky)

Wikipedia WWW site, Dec. 11, 2012 (BSkyB; British Sky Broadcasting Group plc (commonly known as BSkyB) is a British satellite broadcasting, broadband and telephony services company headquartered in London, United Kingdom, with operations in the United Kingdom and Ireland; founded November 1990 by the equal merger of Sky Television and British Satellite Broadcasting) http://en.wikipedia.org/wiki/BSkyB

Williams, C. The battle for Sky, 2019.