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The potential of sponsorship for the BBC : a study commissioned by the BBC in conjunction with Prof. A.S.C. Ehrenberg of the London Business School, November 1985.

By: Stoll Gasman Ltd.Contributor(s): Ehrenberg, A. S. C. (Andrew Samuel Christopher), 1926-.Publisher: London : Stoll Gasman Ltd, 1985Description: 60l.Subject(s): British Broadcasting Corporation

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