TY - BOOK AU - Stromer-Galley,Jennifer TI - Presidential campaigning in the Internet age T2 - Oxford studies in digital politics SN - 9780199357482 (ebook) : AV - JK2281 .S78 2014 U1 - 324.730973 23 PY - 2014/// CY - New York PB - Oxford University Press KW - Internet in political campaigns KW - United States KW - Digital communications KW - Presidents KW - Election KW - Presidential candidates N1 - Includes bibliographical references and index N2 - As the plugged-in presidential campaign has arguably reached maturity, this book challenges popular claims about the democratizing effect of Digital Communication Technologies (DCTs). Analyzing campaign strategies, structures, and tactics from the past five presidential election cycles, Stromer-Galley reveals how, for all their vaunted inclusivity and tantalizing promise of increased two-way communication between candidates and theindividuals who support them, DCTs have done little to change the fundamental dynamics of campaigns UR - https://go.openathens.net/redirector/lords.parliament.uk?url=http://dx.doi.org/10.1093/acprof:oso/9780199731930.001.0001 ER -