000 02490cam a22003138i 4500
001 u78270
005 20171208180945.0
007 ta
008 160607s2015 enk 000 0 eng
020 _a9781107115170
040 _aDLC
_beng
_cDLC
_erda
_dUK-LoPHL
082 0 4 _a328.24
100 1 _aAtikcan, Ece Özlem,
_d1982-
_eauthor.
_9113145
245 1 0 _aFraming the European Union :
_bthe power of political arguments in shaping European integration /
_cEce Özlem Atikcan.
264 1 _aCambridge :
_bCambridge University Press,
_c2015.
300 _axx, 320 pages :
_billustrations, maps
336 _atext
_2rdacontent
336 _astill image
_2rdacontent
336 _acartographic image
_2rdacontent
337 _aunmediated
_2rdamedia
338 _avolume
_2rdacarrier
505 8 _aMachine generated contents note: 1. The referendum conundrum; 2. Diffusion channels; 3. Spain: the quiet referendum; 4. France: the momentum referendum; 5. The Netherlands: the reversal referendum; 6. Luxembourg: the diffusion referendum; 7. Ireland: the double referendum; 8. Through the eyes of the European Union; 9. From champions to campaigners.
520 _a"What is the impact of political language upon public opinion towards European integration? Based upon media analysis, public opinion data and over 140 in-depth interviews with senior officials and campaigners, Ece Ozlem Atikcan examines six EU referendum votes: in Spain, France, the Netherlands and Luxembourg on the European Constitution in 2005; and in Ireland on the Lisbon Treaty in 2008 and 2009. In all instances, polls show that the voting public favored the referendum proposals before the campaigns began, yet this initially positive public opinion melted away in three of these six cases. Why did this occur? Atikcan demonstrates that the key to the puzzle lies in political campaigns, where argument strategies can, at least temporarily, reverse public opinion enough to affect referendum outcomes. Providing a critical analysis of campaign strategy and EU communication policy, this book will be essential reading for academics, policymakers, politicians and future campaigners"--
_cProvided by publisher.
650 0 _aEuropean federation
_xPublic opinion.
_931313
650 0 _aReferendum
_zEuropean Union countries.
_958593
650 0 _aCommunication in politics
_zEuropean Union countries.
_959817
651 0 _aEuropean Union countries
_xPublic opinion.
_921822
942 _n0
999 _c70292
_d70292