000 | 01465cam a2200289 a 4500 | ||
---|---|---|---|
003 | UK-LoPHL | ||
005 | 20210426104434.0 | ||
007 | cr ||||||||||| | ||
008 | 210407s2005 enk ob 001 0 eng d | ||
020 |
_a9780230597617 _qebook |
||
020 |
_a9780333689530 _qprint |
||
035 | _a(OCoLC)1058397017 | ||
035 | _a(OCoLC)on1058397017 | ||
040 |
_aAU@ _beng _cAU@ _dOCLCQ _dOCoLC _dUK-LoPHL _epn _eaccr |
||
082 | 0 | 4 | _a324.24107 |
100 | 1 |
_aWring, Dominic, _9113694 _d1968- |
|
245 | 1 | 0 |
_aPolitics of marketing the Labour Party / _cDominic Wring. |
260 |
_aBasingstoke : _bPalgrave Macmillan, _c2005. |
||
500 | _aElectronic book available via the Ebook Central platform. | ||
505 | 0 | _aIntroduction : inside the political market -- I. The propaganda age -- To educate or persuade? -- The challenge of symbolic communication -- II. The media age -- Admass politics -- Selling the party -- Designer labour -- III. The marketing age -- Market research socialism -- The new right ascendancy -- Brand 'New' Labour? -- Conclusion : everything must go. | |
650 | 0 |
_aLabour Party (Great Britain) _xPublic relations _xHistory _y20th century. _9123202 |
|
650 | 4 |
_aCommunication in politics _zGreat Britain _xHistory _y20th century. _927085 |
|
655 | _aElectronic books. | ||
710 | 2 |
_912936 _aProQuest (Firm) |
|
856 | 4 | 0 |
_uhttps://ebookcentral.proquest.com/lib/parliamentuk/detail.action?docID=736507 _zClick here to access online - 1 user |
942 |
_2ddc _cEBOOK _n0 |
||
999 |
_c77087 _d77087 |