000 02252nam a2200409 i 4500
001 EDZ0002342070
003 UK-LoPHL
005 20240425151406.0
006 m|||||o||d||||||||
007 cr |||||||||||
008 200922s2020 nyua fob 001|0|eng|d
020 _a9780197533109 (ebook) :
_cNo price
040 _aStDuBDS
_beng
_cStDuBDS
_erda
_epn
050 0 _aJK528
_b.P36 2020
082 0 4 _a324.70973
_223
100 1 _aPanagopoulos, Costas,
_eauthor.
245 1 0 _aBases loaded :
_bhow US presidential campaigns are changing and why it matters /
_cCostas Panagopoulos.
264 1 _aNew York, NY :
_bOxford University Press,
_c2020.
300 _a1 online resource (160 pages) :
_billustrations (black and white).
336 _atext
_2rdacontent
336 _astill image
_2rdacontent
337 _acomputer
_2rdamedia
338 _aonline resource
_2rdacarrier
490 1 _aOxford scholarship online
500 _aAlso issued in print: 2020.
504 _aIncludes bibliographical references and index.
520 8 _a'Bases Loaded' documents the shift away from persuasion toward base mobilization in the context of US presidential elections. Panagapoulos explains that this phenomenon is likely linked to several developments, including advances in campaign technology and voter targeting capabilities as well as insights from behavioural social science focusing on voter mobilization. The analyses show the 2000 presidential election represents a watershed cycle that punctuated this shift. The text concludes that these patterns have contributed to heightened partisan polarization in the United States.
521 _aSpecialized.
588 _aDescription based on online resource; title from home page (viewed on September 25, 2020).
650 0 _aPresidents
_zUnited States
_xElection.
_954665
651 0 _aUnited States
_xPolitics and government
_y21st century.
_921389
650 0 _aPartisanship
_xPolitical aspects
_zUnited States.
776 0 8 _iPrint version :
_z9780197533062
830 0 _aOxford scholarship online.
856 4 0 _3Oxford scholarship online
_uhttps://go.openathens.net/redirector/lords.parliament.uk?url=https://dx.doi.org/10.1093/oso/9780197533062.001.0001
975 _aOxford scholarship online 2024
999 _c85768
_d85768